It seems like many companies are chosing to veto the GSL, publishing Fourth Edition material on their own terms.
How are they going about this and what are the likely ramifications?
They are going about this by following Copyright and Trademark law and making sure that what they produce doesn't violate either.
Whether the company is big or small, anyone who is savvy should have at least consulted or retained a lawyer specialized in the field of IP laws.I know next to nothing of American copyright law. What does this process entail? is it only viable for larger companies, or will smaller publishers be able to peruse this avenue as well?