Hex08
Hero
If this ends up being the new model, and I suspect it will, the fault lies squarely with the viewing public, Zaslav is just taking advantage of it. There will likely always be high quality shows and some streaming services or TV networks will be more intellectually engaging than others but how many people used over-the-air TV or cable in the same way? Given the profit motive the easiest, least expensive was to make some money will win out, just look at what happened to radio after Reagan deregulated broadcasting. Just like TV ended the Golden Age of Radio so goes, sadly, the era of prestige TV.There's another factor at work. Call it ... Zaslav effect. The prestige model? That's very .... last year. Very "HBO." Very "drive people to pay for a subscription." The new hotness is "keep people to have your shows on in the background while you do other stuff and ads play." And for that, you don't want programming that is all intellectual and taxing and requires you to ... actively watch. Instead, you want low-cost, low-engagement programming that is just filling time and has a lot of room for ads. As we move to tiered services, expect to see more of this.