For the video-challenged, what is the gist of the review?
In addition to opening the box and showing the contents (dice, dungeon map, two booklets, a sheet of tokens, character sheets), they start reading the "Read Me First!" book (yes, that's on the cover).
The Read Me First opens with a sort of "Choose Your Own Adventure" chapter. You are on a cart with a merchant when goblins attack. By choosing what you'd like to do, you make the choices that create your first character.
"Pick up a weapon and leap down to fight the goblins?" = Fighter
"Cast a spell at the goblins" = Wizard
"Pick up a dagger and use the cart for cover as you try to sneak around the goblins and pick them off" = Rogue
"Tend to the merchant's wounds, perhaps saying a prayer to the gods" = Cleric
So the guy chooses Rogue, and is directed to the section that explains the Rogue and tells that, if the character is a human, elf or halfling, his Dex is 18, if it's dwarf or eladrin, it's 16. This also tells what the modifier is for the Dex, the attack bonus for the dagger, and tells the player to roll a d20 and add the total modifier (+7 or +6, depending on race).
This is great for beginners because you *are already playing*, you don't have to decide what to make and learn to build a character first.